✓ 8 Surfaces Included · 4 Add-Ons Available
✓ Quote Comparison Guide Included
✓ Firm Price Before Work Starts
✓ 2-Year Clean Guarantee
Most Naples homeowners shopping for house washing are looking at quotes from 2–3 different vendors at the same time and trying to figure out which quote actually represents the best value. The challenge is that vendor quotes are almost never directly comparable — different vendors include different surfaces in their base price, use different chemistry concentrations, work at different pressure tiers, and offer wildly different warranties (or no warranty at all). This page is structured to give Naples homeowners the math, the surface inventory, and the quote-comparison framework they need to evaluate house wash quotes from any Naples vendor on like-for-like terms. The transparent pricing tiers below are the standard Wash and Glow rate card; the 8-surface scope inventory is the standard scope; the quote comparison checklist is what to look for when evaluating any Naples vendor’s quote against ours. Free on-site walkthrough quote is always the next step — the on-site visit is what produces the firm price before any work starts.
Wash and Glow transparent pricing tiers (Naples and surrounding markets): Single-story homes 2,000–3,000 square feet typically run $299–$399 for a complete 8-surface house wash. Two-story homes 3,000–5,000 square feet typically run $449–$649. Estate properties 5,000+ square feet with multi-elevation architecture, complex trim, and lift-equipment-required upper sections typically run $649–$999. Canal-front and Gulf-front properties add a salt-film surcharge of $50–$100 because the scope requires additional pre-treatment for the salt-driven biology load. Townhouse units in master-planned communities (single owner of one unit in a multi-unit building) typically run $199–$299 for the unit’s exterior scope. Condominium common-area exterior cleaning is priced separately on a portfolio basis (see our commercial property page for PM/HOA recurring contract structure). The pricing variables that move a quote within the tier band: house exterior square footage (the main driver), property height (lift equipment for two-story+ architecture), trim complexity (estate properties with elaborate decorative columns, dentil molding, multi-tier rooflines, and accent features all add scope), biology load severity (heavily-shaded canal-front properties with mature canopy and 18+ months since last wash run high on the band; well-maintained pool-home properties with annual cycle in place run low on the band), and time since last professional wash (5+ years since last wash typically requires modified chemistry concentration and longer dwell window).
The 8-surface scope inventory included in standard Wash and Glow house washing: (1) Primary stucco wall surfaces, all four elevations — the main exterior wall surfaces of the home, soft washed at 50–100 PSI with biocidal chemistry; (2) Soffit + fascia surfaces — the underside of roof overhangs and the front-edge fascia boards, including under-soffit perimeter where mildew concentrates; (3) Gutter exterior + downspout exterior — the exterior surface of seamless aluminum gutters, oxidation chalking and biological streaking removed; (4) Garage door faces — typically heavily oxidized and biology-stained, surface-treated to original finish; (5) Entry features — front door, decorative columns, entry-feature decorative trim, mailbox post if attached to the property; (6) Window frames + screens (exterior face only) — aluminum window frames and exterior screen mesh; (7) Lanai screen frame exterior — the perimeter aluminum frame of the lanai/pool cage as visible from outside; (8) Pool cage aluminum frame exterior — if visible from house elevation. What’s NOT included in the standard scope (each is a separately-priced service category): roof cleaning (see our roof cleaning page — most popular bundle add-on, $299–$649 marginal), driveway and sidewalk concrete cleaning (see our concrete page — $149–$549 add-on), pool deck paver cleaning (see our patio page — $199–$549 add-on), pool cage interior screen cleaning (specialty cleaning category requiring different access protocol), windows themselves (glass cleaning is a separate vertical — most Naples homeowners use a dedicated window cleaning service for glass).
The quote comparison checklist for evaluating any Naples vendor’s house wash quote against ours: (1) What PSI does the vendor use on stucco? Wash and Glow soft washes at 50–100 PSI; vendors using 1,500+ PSI on stucco are creating moisture intrusion risk and stucco delamination potential (full repaint $20K–$60K, see our power-wash-house page for the consumer-protection framing of why high PSI on stucco fails). (2) What chemistry concentration? Wash and Glow uses 4–6% sodium hypochlorite working solution + surfactant blend (manufacturer-approved standard); vendors using under 2% are doing surface-rinse cleaning that doesn’t kill biology at root depth. (3) Dwell window? 10–15 minutes is standard for biology root-depth kill; vendors with under 5 minutes are not letting chemistry work. (4) Surfaces included? Wash and Glow includes 8 surfaces; many competitors include only the primary stucco walls and charge separately for soffits, gutters, garage doors, trim. (5) Written warranty? Wash and Glow’s 2-year written clean guarantee is the strongest in Naples; many vendors offer 30-day or 90-day warranties or no warranty at all. (6) Insurance documentation? Florida 2024+ insurance hard market means dated cleaning documentation matters — our standard packet works for HOA + insurance + listing-prep + repaint-warranty file across all four use cases. (7) Insurance and COI on file? General liability + workers comp current and on file with the property management company at gated communities. (8) Pre-registration at your gated community? Saves the gate-access coordination headache. If a competing vendor’s quote is significantly lower than ours, in nearly every case the gap traces to one or more of these variables — lower chemistry concentration, fewer surfaces included, no written warranty, no insurance documentation, no pre-registration. Same-tier surface scope and protocol: Wash and Glow runs 15–30% below comparable Naples vendors on identical scope.
Every Wash and Glow house washing service comes with a written 2-year clean guarantee covering all 8 surfaces in the cleaned scope (stucco walls, soffits, fascia, gutters, garage doors, entry features, window frames, screen frame exteriors). If biological growth returns within 2 years on any cleaned surface, we return and re-clean at no charge. The strongest written warranty on Naples house washing service. Documentation packet included free with every cycle.
What Wash and Glow Looks Like in Practice
✓ Published Per-Tier Pricing Up Front — Not Phone-Quote Roulette
Most Naples house wash vendors won’t quote a price over the phone, won’t publish a rate card on their website, and won’t commit to firm pricing until they’ve had time to study your property and your buying signals. We publish our pricing tiers up front (single-story / two-story / estate / canal-front / townhouse) and the on-site walkthrough confirms which tier your property falls into. Firm price before any work starts; no surprise charges on the day of service; no buyer-signal-based price hikes.
✓ 8 Surfaces Included as Standard Scope
Stucco walls (all 4 elevations), soffits + fascia, gutter + downspout exteriors, garage doors, entry features (front door, columns, decorative trim, mailbox), window frames + screens (exterior face), lanai screen frame exterior, pool cage aluminum frame exterior. All 8 in the standard price tier; not 8 separate “add-ons” stacking up to a much higher final price. Most competing Naples vendors include 3–4 of these in the base price and add-on the rest at $50–$150 per surface.
✓ Quote Comparison Checklist — 8-Variable Apples-to-Apples Framework
PSI used on stucco. Chemistry concentration. Dwell window. Surfaces included. Written warranty terms. Insurance documentation packet. COI on file with management company. Pre-registration at your gated community. Each variable affects the actual cost-per-result-quality of the service. We’ll explicitly walk you through how our quote compares against any other Naples vendor’s quote on these 8 variables during the on-site walkthrough — most homeowners discover the gap to a low-priced competing quote traces to one or more of the variables that materially affect outcome quality.
✓ 15–30% Below Comparable Naples Vendors on Identical Scope
On apples-to-apples scope (same surfaces, same chemistry concentration, same dwell window, same written warranty, same insurance documentation, same COI), Wash and Glow runs 15–30% below comparable Naples vendors. Family-owned operation, no franchise fees, no corporate overhead, 11+ years of route density and operational efficiency. The pricing structure isn’t predatory pricing or quality compromise; it’s the operational efficiency a long-tenure family-owned operation can deliver versus a franchise or rapidly-growing competitor.
A note from Blane, owner
TRANSPARENT TIER PRICING · 8 SURFACES IN SCOPE · QUOTE COMPARISON FRAMEWORK · 2-YEAR GUARANTEE
“Most homeowners I talk to are evaluating 2 or 3 Naples house wash quotes at the same time and trying to figure out which one is the best value. The honest answer is that the cheapest quote is almost never the best value. The cheapest quote almost always trades quality for price by using lower chemistry concentration, fewer surfaces in scope, no written warranty, no insurance documentation, or no insurance/COI at all. The premium-priced quotes from the bigger Naples competitors are charging franchise overhead and corporate margins that don't translate into better outcomes. We try to sit in the middle by being transparent about our pricing tiers, transparent about our scope inventory, transparent about the chemistry and dwell protocol, and transparent about the variables that should drive the comparison. The walkthrough quote is when we'll show the customer exactly how our number compares to whatever else they're looking at and where the differences trace. Almost every customer who walks through the comparison framework with us books with us, because the math works out clearly when the variables are made explicit.”
— Blane, owner · answers the phone personally
Dated, Geotagged, Owner-Verified
Every job photographed before and after. Posted with date, community, and tech name.
1. Single-Story Naples Home (2,000–3,000 sq ft) — $299–$399
The most common Naples residential property tier. Single-elevation architecture, standard 8–9 ft ceilings, conventional trim. Full 8-surface scope included. Standard biology load on the property = $299–$349; heavier biology load (heavily shaded, canal-front, 2+ years since last wash) = $349–$399. Most Naples gated community single-story properties fall in this tier. 2-year written guarantee.
2. Two-Story Naples Home (3,000–5,000 sq ft) — $449–$649
Standard two-story Naples architecture. Lift equipment required for upper-elevation stucco wall and soffit access. Full 8-surface scope plus the elevated work. Standard biology load = $449–$549; heavier biology load = $549–$649. Includes second-story window frames, second-story soffit perimeter, gutter access at second-story height. Most Naples two-story gated community properties fall in this tier. 2-year written guarantee.
3. Estate Property (5,000+ sq ft, Complex Architecture) — $649–$999
Estate-tier Naples properties with multi-elevation architecture, complex decorative trim (columns, dentil molding, multi-tier rooflines, accent features), separate guesthouse or pool house, three-car or four-car garage architecture. Multiple lift mobilizations during the visit. Walkthrough quote required to scope accurately; pricing typically $649–$999 depending on complexity. Includes specialty trim work, multi-elevation soffit access, enhanced biology pre-treatment for canopy-shaded sections. 2-year written guarantee.
4. Canal-Front and Gulf-Front Property (Salt-Film Surcharge) — +$50–$100
Properties on Gulf-facing exposure or direct canal frontage with continuous salt spray accumulation. Pre-treatment chemistry modified for salt film + biology dual exposure. Salt-film surcharge added to the base property tier price ($50–$100 typical). The dual-exposure protocol is the right method; standard chemistry without the salt-film modification leaves residual salt that drives accelerated biology re-establishment within 12 months. Most Aqualane Shores, Port Royal, Park Shore Drive, and Marco Island canal/Gulf properties fall in this category.
5. Townhouse Unit in Master-Planned Community — $199–$299
Single-owner townhouse unit (one unit in a multi-unit building) where the homeowner is responsible for the unit’s exterior scope. Smaller exterior surface area; typically front and rear elevations only (side-walls are shared with adjacent units). Full 8-surface scope on the unit’s exterior. Most townhouse residential customers run on annual recurring service. 2-year written guarantee. HOA-approved scope verified before service.
6. HOA / Condo Association Common-Area Cleaning — Portfolio Bid
Multi-building condominium common areas, gated community common-area exterior surfaces, clubhouse + amenity-building exterior cleaning. Priced on a portfolio recurring contract basis with consolidated invoicing, dedicated PM point of contact, COI on file, post-storm priority response. Detail and bid package process on the PM/HOA recurring contract page. 12 or 24 month contract terms standard.
1. Primary Stucco Walls (All 4 Elevations) — Included
The main exterior stucco wall surfaces of the home, all four sides. Soft washed at 50–100 PSI with 4–6% sodium hypochlorite working solution + surfactant blend, 10–15 minute dwell, low-pressure rinse to neutral runoff. The dominant surface scope and the highest-visibility part of the work. Covered manufacturer-approved across all stucco finishes (smooth, sand-finish, knockdown, dash-finish).
2. Soffits and Fascia — Included
The underside of roof overhangs and the front-edge fascia boards. Mildew concentrates here in Naples humidity due to restricted airflow under the eave. Gets calibrated chemistry pre-treatment, low-pressure rinse, detail along the wall-to-soffit transition. Most competing vendors charge $75–$150 add-on for soffit work; Wash and Glow includes it as standard scope.
3. Gutter Exterior + Downspouts — Included
Exterior surface of seamless aluminum gutters and downspouts. Aluminum oxidation chalking + biological streaking removed without aggressive chemistry on the painted aluminum surface. Most competing vendors charge $50–$100 add-on for gutter work; Wash and Glow includes it as standard scope. Note: this is gutter EXTERIOR cleaning; gutter INTERIOR debris removal is a separate service category (see our gutter cleaning page).
4. Garage Door Faces — Included
Typically heavily oxidized and biology-stained from continuous exposure to driveway-side weather and accumulated road film. Surface-treated with appropriate chemistry concentration to lift biological staining without aluminum chalking. Most competing vendors include this in scope, but verify on quote comparison — some charge it as add-on.
5. Entry Features (Front Door, Columns, Trim, Mailbox) — Included
Front-door surface, decorative entry columns, dentil molding and entry-feature decorative trim, mailbox post if attached to the property scope. Detail work that distinguishes a thorough house wash from a stucco-only price-shop quote. Most competing vendors charge $50–$100 add-on for entry-feature detail work; Wash and Glow includes it as standard scope.
6. Window Frames + Screens (Exterior Face Only) — Included
Aluminum window frame surfaces and exterior screen mesh. Calibrated low-concentration soft-wash chemistry under 500 PSI to protect window frame finish and avoid screen mesh damage. Note: glass surface cleaning (the actual window pane) is a separate vertical — most Naples homeowners use a dedicated window cleaning service for glass. We’re cleaning the frame and screen only, not the glass.
7. Lanai Screen Frame Exterior — Included
The aluminum frame structure of the lanai/pool screen enclosure as visible from outside the cage. Lifts oxidation chalking and biological staining from the frame structure. Note: this is exterior frame work; interior pool cage cleaning (inside the cage) is a separate service category requiring different access protocol (see our pool deck specialty page).
8. Pool Cage Aluminum Frame Exterior (When Visible from Elevation) — Included
If pool cage aluminum frame structure is visible from any of the home’s exterior elevations, the visible portion is included in the standard scope. Calibrated chemistry, low pressure, frame finish protection. Pool cage interior screen cleaning is a separate service.
+ Roof Cleaning (Most Popular Bundle)
House wash + soft wash roof cleaning bundle is the most-requested combination among Naples homeowners. Single visit, single mobilization, single 2-year written guarantee covering both. Roof cleaning add-on $299–$649 marginal depending on roof material and pitch (concrete tile and shingle pricing detail on our main roof cleaning page). Most popular combination because both surfaces are visible from street and address curb appeal in one visit.
+ Driveway and Sidewalk Concrete Cleaning
Driveway, sidewalk, walkway approaches, foundation skirt strip, AC pad, mailbox base, garage approach concrete, trash enclosure floor. The whole-property concrete inventory pricing detail on our sidewalk cleaner page. Bundle add-on $149–$549 marginal depending on concrete inventory scope. Saves $50–$100 per surface vs booking each strip separately because the crew is already on-site.
+ Pool Deck Pavers, Lanai Concrete, Travertine Coping
Pool home outdoor surface bundle: pool deck pavers (medium pressure + biocidal, joint sand preserved), lanai concrete inside the screen cage, travertine pool coping (pH-neutral chemistry only), pool equipment pad. Method-calibrated per surface across the same single visit. Detail on our patio power washing page. Add-on $199–$549 marginal depending on pool home outdoor inventory.
+ Gutter Interior Debris Removal (Separate from Exterior Cleaning)
Gutter exterior cleaning is included in the standard house wash scope. Gutter INTERIOR debris removal (clearing leaves, palm fronds, organic debris, biological buildup from inside the gutter channel) is a separate service category. Add-on typically $99–$249 depending on linear footage and accessibility. Detail on our gutter cleaning page. Most Naples homeowners with mature canopy or palm proximity benefit from annual gutter interior cleaning paired with the house wash.
5-star reviews across Naples, Marco & Bonita
"Roof was black with algae. Gone in 3 hours, no streaks, no damage. Two years later still clean."
"Owner showed up on the quote himself. Half what the franchise quoted. Roof looks new."
"Tile roof, soft wash. They explained what they were using and why. Professional."
Ready for a clean roof, guaranteed for 2 years?
We come to your property, inspect the roof, give you a firm price. 15–30% less than franchises.